Who is Ruru Victoria and why do I see it on my credit card statement?

Kira Kawaii is owned and operated by Ruru Victoria, a Florida company in the U.S.A.  If you purchase any products using Paypal, you should see “PAYPAL *RURUVIC” on your statement. So all is fine, we are Ruru Victoria.  If you decide to pay by credit card directly through our Stripe Merchant account, then you should see Kirakawaii.com as the merchant.  An additional receipt should follow from Stripe directly to you shortly.

Search for products by entering the product name or keyword into the Search Bar at the top of any page. Try to enter a general description. The more keywords you use, the fewer products you will get on the results page. When you find a product you’re interested in, simply click the product name or the product image for more details.

Made-To-Order Clothing : 35-45 days in production. No rush order, if you can’t wait this long, please do not place your order.

Ready-To-Ship Clothing : 3-5 business days to process.

Plush & Other items : 3-7 business days to process.

Amigurumi Plush : 14-20 days to make.

Made-To-Order Bear Hats : 14-20 days to make.

The entire shipping timeframe is between 12 ~ 24 business days, which means it may take 45 days or more.  However, our customers have reported that it usually takes less than 2 weeks for their order to arrive, and sometimes sooner than that.  Although it is highly dependent on the country you reside and its customs policies, we’ll try to get your product out of the door as soon as possible.

For US Domestic, usually takes 5-7 days and 7-10 days during the peak holiday season.

[Care Instruction] Proper care of your new kawaii clothing:


  • Turn garments inside out
  • No harsh chemicals or bleach, hand wash (if possible)
  • Machine Wash with like colors on Cold, gentle cycle setting

*Optional: Washing on Delicate guarantees for longevity.


  • Hang to dry
  • Do not dry clean or tumble dry).


if you have any further questions. Contact Us 

At the top of the checkout window, or on the side of your shopping cart, click on Coupon to expand the entry box, enter your code in the box, then click on “Apply”.  You should see the TOTAL PRICE change, reflecting the discount.

If you’ve checked “Create an account” box during the checkout process, you’ll be able to find your orders by going into your account; just click on My Account at the upper-right corner of the website and find the <ORDER> button where you’ll see all of your orders.

You should also get a copy with the details of your order in your email inbox.  If it is not there, please check your spam/junk folders just to be sure. 99% of the time you’ll find our emails there.

For some shipping companies, it takes 2-5 business days for the tracking information to update on the system. If your order was placed more than 5 business days ago and there is still no information on your tracking number, please contact us.

For logistical reasons, items in the same purchase will sometimes be sent in separate packages, even if you’ve specified combined shipping.  This is because we use several fulfillment warehouses in China and U.S.  If you have any other questions, please contact us and we will do our best to help you out.

KK points are reward points for our customers.  Basically, you get 1 KK Point per each $1 spent in our shop.  You can redeem your KK points on your next purchase with no restrictions.  KK Points are automatically calculated and as a special bonus, you get 100 points on your very first order.